Ronda Rousey's Book is Too Brutal for Walmart
Just 28 years old and the first memoir is already out. Ronda Rousey's My Fight/Your Fight looks quite thick on the packshot but has only 288 pages in the end. That equals 10 pages per life year. Even I could hit that mark with my decidedly more uninteresting life. But more importantly, my life story wouldn't cause problems with the biggest US retail chain. As Yahoo reports, Walmart doesn't want to sell Rousey's book. It's too brutal. Or is she?
If you apply logic to the case, it's not that plausible why they reject this title. Walmart doesn't have a problem selling MMA equipment in their stores and don't shy away from offering nice things such as the MMA video beautifully titled: MMA Hardcore: Mexico Vs. USA - Smuggled Across The Border in their online store. But online seems to be the way to go at Walmart when you want to purchase the book because they sell it there. Just not in their physical stores. Maybe the combination MMA + woman + book were too much to take while 50 Shades of Grey or American Sniper get their chance no questions asked. As mentioned earlier, logic doesn't seem to be the best lens to look through on the situation. Maybe it's just publicity at the expense of poor Walmart which didn't want to reserve a corner on the bargain table.
The book is in retail everywhere else starting May 12th, 2015.