Blue is the Warmest Color: Problem With Idaho Law
On October 25th, 2013, the Cannes winner La vie d'Adèle (aka Blue is the Warmest Color) gets its theatrical release in the US. Since it features explicit love scenes, it got the infamous NC-17 rating by the MPAA, which means that the number of cinemas showing it is limited already (see earlier news). Normally, such films can run successfully in New York, Los Angeles and some other big cities. Some flyover states have arthouse theaters, as well. In Boise, Idaho, there is one, too, and this one causes problems for the film.
The only suitable cinema that could show Blue is the Warmest Color there is The Flicks. And since they serve alcohol, they also follow the rules that come with the liquor license. And this prohibits that the same location combines the consumption of alcoholic beverages with obscenities:
The responsible agency confirms in Boise Weekly that many R-rated movies would normally be affected by that law, which is no wonder when one comes to think about it. When a female breast is so much as touched, that cinema would have to act out the law when someone is complaining. R-rated films are thus somewhat of a grey area. But doing that in combination with an NC-17 film? That seems to be something that the city's well-known arthouse cinema wouldn't dare to do.