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Disney's CEO Controls Violence Level in Games

Aftermath of the Latest Rampage in the US

Ever since the latest rampage in Newtown, discussions about violence in video games and films re-heated in the US, even though to a lower extent than those about firearms. One reason for that is that the US government focuses its concentration on new laws for firearms while they only had conversations with the entertainment industry.

During the HRTS Newsmakers Luncheon with Brian Grazer, Disney's CEO Bob Iger said that his company will assess where products contain violence in a way that is unacceptable or too boundary-pushing.

Iger: “Fortunately at Disney there's very little [violent content], but I still want to make sure we're asking ourselves the right questions in terms of that standard”.

Originally, the meeting with Grazer was supposed to be an advertising event for MyMagic+MagicBands, which is basically a social network for visitors of Disney's parks. That is why the remarks about the violence debate were rather casual. Deadline got a confirmation that the assessment of the own products is just a plan right now and the way Disney wants to approach it is not yet mapped out.

Release: Jan 28, 2013 - Author: Bob - Translator: Mike Lowrey - Source: Deadline

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